Meet Joan Herlong

Joan has been selling residential real estate in Greenville since 1993. Year after year, she’s earned the rank of Greenville’s Number One Realtor. That’s not just some slogan, it’s a remarkable achievement. She founded AugustaRoad.com Realty, LLC, in December 2011. By the end of 2012, she had earned the rank of Number One – no single Realtor had a higher sales volume (based on MLS sales data), and the record continues… in 2013…in 2014…and again in 2015! How does she do it? The difference is hard work. She’s smart, but she also just works harder, for her clients. She has achieved an invaluable level of expertise based on countless transactions. She takes her work very seriously, but not herself (as you can see from her ads in TOWN magazine :).

She works full time, always has (most Realtors do not).  She returns all her calls and texts on the same business day, or the next day if you call her after hours. Seven days a week. (Ever notice how hard it is to get an agent to return your phone call on a weekend?  Isn’t that supposed to be the busiest time of the week for a Realtor…?)

The Client comes first, period. Joan specializes in helping busy professionals buy and sell residential property. She brings an unsurpassed level of professionalism to her work.  She is respected by her peers, and has earned the reputation of being assertive, but fair. Anyone can manage an easy sale, but when a deal gets dicey, you definitely want Joan on your side.

Joan “speaks” fine older homes, new construction, and newly renovated homes fluently. While much of her business centers on the “old” side of town, she lists and sells all over the Greenville area.

She and her husband William have raised four children, ages 23 to 31, and now enjoy their first grandchild, the cutest baby girl, ever, who is three.

She enjoys tennis, and served several seasons as the captain of a 4.0 UPTA team at Greenville Country Club where they are active members. (Joan has sponsored more new members at GCC than any other Realtor in town, too.) They are members at Buncombe Street United Methodist Church. William is an attorney specializing in corporate and personal litigation with The Herlong Law Firm, LLC. He served two terms as trustee for District 24 on the Greenville County School Board from 1998 to 2006.

For over ten years, Joan has been a regular opinion/humor columnist in The Greenville Journal. The best way to really get to know her is to click here. She’s a graduate of the Chamber of Commerce’s Leadership Greenville Class XXIII (1997), and served on Leadership Greenville’s Board of Regents. She has been a PTA president, and she has also served on the board for the Greenville Free Medical Clinic and for Artisphere, Greenville’s annual arts festival.

Originally from Winnetka, Illinois, Joan graduated from The University of Virginia with a B.A. in English. She and William met in college. They have lived in Atlanta, Chicago, Charlotte, and Washington D.C.  In 1989 they made their home and life in Greenville, and they love being part of this vibrant community!